Cellcom - Bell Mobility Provider - Online Marketing Campaign - iNexxus
Client case studies
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Marketing with a Unique Social Approach

iNexxus launched a social media campaign targeting the Quebec and Ontario markets. The social campaign included creative giveaways and monthly campaigns to engage with its fans and followers.

Who?

Cellcom is an established telecommunications company based in Montreal and affiliated service to Bell Canada, one of the largest communications companies in the North America.

Goal?

The objective was to use unique means of online marketing and creative campaigns to strategize an effective approach, generate a positive online reputation and create engagement with its customers.

24

Stores Across Quebec & Ontario.

29

Years in the Business.

36594

Average Reached a Week.

Campaign

iNexxus designed a ‘Customer Appreciation Month’ campaign, driving visitors to the actual Cellcom stores to receive a pair of free headphones. iNexxus conducted a viral media blitz campaign, constantly uploading digital designs and effective messages to announce the free giveaway. The creative campaign increased Cellcom's social reach and increased traffic to their actual stores by 7%.

Accomplishment

The campaign was met with immediate success. The Facebook activity and the photos being shared across the web created a better online reputation for the brand. Giving away headphones and utilizing it with the methods of social media marketing, iNexxus significantly altered the image of Cellcom generating a more loyal and enthusiastic clientele.

20%

Increase in Web Traffic.

114%

Increase in Mobile Traffic.

205%

Increase in Social Media Engagement.

 

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